Wow, what a strange time in our world. Everyone hunkered down, sewing masks, slowing down the internet with a million Zoom, Skype, Go To or Teams meetings (and that’s just in one hour of the day!).
But amid all the clutter, most of us still have a job that needs done. How are you handling that responsibility? Almost everyone is working from home which brings new challenges – kids at home, dogs barking in the background of conference calls, too many nearby snacks (oops – wonder if anyone will miss that cookie I just found in the back of the freezer in the farm office frig?), etc., etc. For me the real challenge is not seeing our HMG team and our clients.
Then I think of my in-laws during World War II. Steve’s dad, Urban, served in the Army Air Force for three long years in northern Africa. Meanwhile Steve’s mom battled some major health problems here in the states. The only connection they had during those three long years of engagement were letters. That’s right – handwritten, mailed at the post office, letters. We don’t have it tough at all.
The bottom line? We will come out of this historic period in our country. We will continue to produce food. Will it look the same? Who knows? But one thing we cannot turn over to another country is our food production.
What are you doing to communicate with your customers and clients? Are you sending more emails? Making more phone calls? Sending more handwritten notes? Whatever it is, we all know we need to up our game in communicating. Do you need some help setting up effective eblasts? Maybe a media release about an exciting new development in your company (everyone is looking for some non-virus related news!)? Whatever it is we are here to help.
I’ll let our HMG Team tell you about our new normal.