Who We Are


Your Team HMG consists of creative, intuitive professional storytellers whose passion is exceeding our customers’ expectations. We thrive on developing close relationships with our clients so we can effectively and efficiently craft their marketing communications strategies. With combined experience of nearly 100 years, we have developed skills and resources to be your best partner for telling your unique story. We will delight you!



Barb grew up on a diversified farm in west central Illinois and attended the University of Illinois where she majored in Ag Communications. Her career includes livestock publication experience, animal health sales, and, courageously, small business ownership.

In addition to her work at HMG, Barb served on the National Pork Producers Council Board of Directors and was President of the organization in 2001-2002. This past year, Barb was inducted into the Pork Industry’s Hall of Fame. She also served on the Iowa 4-H Foundation Board of Directors, serving as Chair in 2012. Barb was nominated by Iowa Governor Terry Branstad to serve on the Iowa Great Places Advisory Board and is now enjoying her second term. She was elected to the United States Animal Health Association Executive Committee in 2013 and currently serves as President.

Barb and Steve continue to farm and are the parents of three grown children: Andy (and his wife Sally), Dan, and Kourtney and two awesome grandchildren, Lucy and Archie. Steve is Heartland Marketing Group’s Business Manager, taking care of accounting functions, IT responsibilities, and fixing what’s broken. Together they are leaders of the Early Achievers 4-H Club and active members of the Early United Methodist Church.


Vice President

An Iowa farm girl, Ann graduated from Morningside College with a degree in Mass Communications, Print Emphasis, had no idea she’d remain in her first job out of college her entire career. Her responsibilities and capabilities have grown over the years as Heartland Marketing has evolved.

Beyond her work at HMG, Ann serves on a statewide committee for the United Methodist Church and completes a six-year term on Judicial Nominating Commission, District 2B, in 2018. She and her husband, Roger, are parents of one daughter, Becca, and have an amazing grandson, Ethan, and delightful granddaughter, Vixelyn. They call her V! Ann is also an active member of the Early United Methodist Church.


Graphic Designer

Katie joined Heartland Marketing Group’s design team in 2014, with a degree in graphic design along with a communications minor from Buena Vista University. She enjoys helping customers achieve their desired look!

Outside of work Katie, along with her husband, Derek, enjoy spending time with friends outdoors, ice fishing, biking, and gardening. They have most recently tackled the task of canning. Katie enjoys cooking and baking for family and friends, too! She has two nephews and three nieces who provide constant comic relief in her life.


Graphic Designer

Jen worked for a web design firm then made the leap to join the team at HMG full-time. She came to HMG with 13 years of design experience gained after graduating from The Creative Center in 2004 with additional knowledge of website coding.

Married in October 2015, Jen and her husband, Todd, spend every free moment with their new son, Ryder. Jen loves small town life in Kiron and is president of the Kiron Heritage Association as well as a member of the city council.


Just as Your Team HMG’s customers have a story to tell, we do as well! Learn more about our Team as you enjoy our blog posts. We will share tips and recommendations, offer success stories, brag about our Team and our clients, too.
You will see what makes us think, inspires us, and be entertained.

Heartland Marketing Group

P.O. Box 125
110 North Main Street
Early, Iowa 50535

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